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50 Cent Says Steve Jobs Paid Him Big For First Ever Ipod Music Video Placement

By Benny Franklin
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If you didn't know, 50 Cent is the king of making deals.

The Queens rapper and actor has been negotiating deals for years, but this next one, while it wasn't the most lucrative, is definitely one of the most interesting stories. 

In a recent interview with Ari Melber, 50 remembered a meeting with Steve Jobs regarding the iPod, when he was spending the weekend with Dr. Dre and Jimmy Iovine.

"The whole weekend, he sat there. The first time I sat there, I went in there 10 minutes before. I told him, 'Let me see that.' They gave it to me, I said, 'What is this called? This called an iPod? How much songs you said this hold? 

Jimmy will tell you in that 10 minutes I sat there, I got him to give me $150k. The first time Apple did a placement in anything, in any music video, was 'P.I.M.P.'"






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#50Cent explains how he got Steve Jobs to pay him $150k for promoting the iPod in his ‘P.I.M.P’ video which marked its first product placement in a music video. 💰

A post shared by HipHop-N-More (@hiphopnmore) on


"The whole weekend, he sat there. The first time I sat there, I went in there 10 minutes before. I told him, 'Let me see that.' They gave it to me, I said, 'What is this called? This called an iPod? How much songs you said this hold? 

Jimmy will tell you in that 10 minutes I sat there, I got him to give me $150k. The first time Apple did a placement in anything, in any music video, was 'P.I.M.P'", 50 remembered

Check out the product placement in the first 15 seconds of the video.

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Posted In: News 50 Cent

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