Gucci Mane is now repping the fashion label that inspired his name.

Guwop announced on Instagram he will be part Gucci's 2020 Cruise Collection campaign.

 

 

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Proud to announce my #GucciCruise20 Collection with @gucci!!! Yo @alessandro_michele this collection is crazy ! #HarmonyKorine dope visuals!  #ComeAsYouAre_RSVP campaign for the #GucciCruise20 Collection ITS GUCCI!!!!!!!!!!!!

A post shared by  Gucci Mane (@laflare1017) on Oct 1, 2019 at 6:38am PDT

"Proud to announce my #GucciCruise20 Collection with @gucci!!! Yo @alessandro_michele this collection is crazy ! #HarmonyKorine dope visuals!  #ComeAsYouAre_RSVP campaign for the #GucciCruise20 Collection ITS GUCCI!!!!!!!!!!!!," Gucci typed.

Harmony Korine directed the East Atlanta Santa in Spring Breakers and is now involved in the Gucci campaign.

T.I. and others called for a boycott of Gucci earlier this year because they thought one of Gucci's sweaters too closely resembled blackface.

Do you think the fashion house will be back in rap's good graces after embracing the trap Gucci?