Kendrick Lamar's been reping Reebok for some time now.
He does a little spoken word poetry in his latest campaign for the sneaker giant.
"By the time I started writing at the age of 13, I knew from the jump I wanted something that was original and something that was classic," he says, before spitting some verse.Can someone like Lamar influence the type of kicks you buy?
Discuss
News
Drake's Gun Finger Photo Get's Clowned By Ice Cube's Son O'Shea Jackson Jr. / News
News
T.I. Explains How The Kendrick Lamar, Drake Feud Messed Things Up For Other Rappers / News
News
Baka Not Nice Seems To Address Kendrick Lamar's 'Not like Us' Diss / News
News
Wack 100 and Drake Speculate On Whether Drake Will Sue Kendrick Lamar / News
News
Here's What Young Thug Thinks Of The Kendrick Lamar, Drake Battle / News
Charts
After A Brief Blip, Drake Is Back on Top of The Rap Game / Charts