Travis Scott has become Mr. Corporate Shill this year, doing co-brands with McDonald's, Nike, and Sony's PS5.
LaFlame is getting paid many pretty pennies to sell out like that. According to Forbes, Scott has made $15 million on his McDonald's deal and $10 million on his arrangement with Nike.
The one million he has made on PS5 may be his most impressive earnings, as Sony has no need for anyone to promote the console, which just sells itself. And that deal particular deal could still end up netting him another $20 million and his own signature video game.
Why do you think Scott has become corporate America's "brand whisperer", as Forbes puts it.
Here's how hip-hop superstar Travis Scott has become corporate America’s brand whisperer: https://t.co/NZaMuYWgBM by @abebrown716 #ForbesUnder30 pic.twitter.com/aI3z4HQZio
— Forbes (@Forbes) November 30, 2020
Is it the Kardashian konnection? We're a bit baffled by it, TBH.